Dan Schawbel is the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. He is the author of the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future, now in 13 languages. His second book, Promote Yourself: The New Rules For Career Success, will be released in 2013 by St. Martin’s Press. Dan is a columnist at both TIME and FORBES, and has been featured in over 1,000 media outlets, such as Wired Magazine, PBS Nightly Business Report, “The Willis Report” on Fox Business and ELLE Magazine. He’s spoken at Google, NBC Universal, McGraw-Hill, Harvard Business School, MIT, Time Warner, IBM, and CitiGroup. Dan was named to the Inc. Magazine 30 Under 30 List in 2010, the Forbes Magazine 30 Under 30 List in 2012, and BusinessWeek cites him as someone entrepreneurs should follow on Twitter.
Dan has been a mentor for Funny Business host Bill Connolly. They were in the same fraternity at Bentley University, which is how they first met. Since 2010, Bill has worked with Dan consulting individuals on how to create a more powerful brand, and assisting on research projects studying workplace and consumer trends for Gen-Y. In this episode, Funny Business welcomed Dan onto the show to discuss his new book, and the changing workplace in our society. Dan gave his personal story of success, and how he has used it to help countless others improve their performance and results. Dan also highlighted his top advice for young professionals and for organizations looking to attract and retain talent in this new marketplace. The two also had a conversation about the importance of soft skills like communication and leadership, and why they are lacking in today’s workforce.